Wednesday, January 16, 2008

Moosejaw Mountaineering & Marketing

I just love the way Moosejaw Mountaineering uses humour in every aspect of their marketing. Their website is a hoot, and even their mailed packages make me laugh.

We ordered titanium pots (much lighter to carry!) for our canoeing trips and this is what the box looked like.

These people are brilliant! Their pots are great too...

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